BVGroup
Product Owner-Marketing
About this role
Product Owner – Marketing | Europe | Remote Please Note this is a fully remote role and can be based in either UK, Portugal, Czech Republic, Poland, Romania, Ireland & Hungary. BVGroup brings over 80 years of expertise to every bet, delivering technology-driven betting and gaming experiences to a global audience. BetVictor is our flagship B2C brand, complemented by multiple partner brands we manage and service such as Heart Bingo, talkSPORT BET to name but a few. Our Saas platform is fully developed and ready to deploy, requiring minimal setup and no complex configuration. Join us at BVGroup and make an impact in a fast-paced, global industry. Collaborate with passionate experts, tackle exciting challenges, and help define the next generation of online sports betting and gaming. Purpose of the role: As a Product Owner
- Marketing you will be driving the evolution of our BV:360 platform, by defining the product vision for marketing and engagement, optimising user journeys, and enhancing platform capabilities to meet evolving market demands. Reporting to the Head of Product & Partnerships (SaaS), you will spearhead marketing and engagement product initiatives and collaborate with cross-functional teams to maximise customer success. Key Responsibilities:
- Defining and implementing the vision for our BV:Player Retention Manager and BV:Offers Hub tools.
- Owning customer-facing and system tool-related product developments, while ensuring compliance with industry regulations.
- Work closely with the Digital Analytics team on tracking capabilities for acquisition marketing, including server-to-server integrations, affiliate system integrations, and landing page tool implementations.
- Conduct benchmarking exercises, analyse internal product reviews, and propose product enhancements aligned with strategic objectives.
- Maintain an overarching view of backlogs, ongoing initiatives, and resource allocation to ensure optimal planning and execution.
- Collaborate cross-functionally with Commercial, Compliance, B2B, and Technology teams to define, prioritize, and implement product initiatives. Skills & Experience: