Associate Director, Affiliate Marketing

The Role We’re looking for a performance-driven Associate Director, Affiliate Marketing. to own and grow a portfolio of enterprise clients. In this role, you’ll act as a strategic partner—driving affiliate strategy, execution, and innovation—while connecting the channel to broader Paid, Earned, and Owned media efforts. You’ll lead high-impact programs end-to-end, from partner development and campaign execution to cross-channel growth opportunities, all while delivering measurable business outcomes. This is a highly visible role at Wpromote that blends hands-on execution with strategic leadership, helping shape how Affiliate Marketing contributes to client growth and Wpromote’s continued evolution. At Wpromote, we believe that great work is only possible with great people. Our goal is to build a better, more inclusive work environment and support our people at every stage of their careers by prioritizing a strong work-life balance through our policies and benefits listed below. As a Best Place to Work according to both Ad Age and Glassdoor and Adweek’s Fastest Growing Digital Agency, we are moving fast to expand our teams and bring new experts into the fold to keep pushing the boundaries of what’s possible in marketing. We offer: -Remote-first culture -Unlimited PTO -Extended Holiday break (Winter) -Flexible schedules -Work from anywhere options* -100% paid parental leave -401(k) matching -Medical, Dental, Vision, Life, Pet Insurance -Sponsored life insurance -Short Term Disability insurance and additional voluntary insurance -Annual Class Pass credits and more! The anticipated annual salary for this role will range from $100,000- $113,000, based on consideration of a wide array of factors unique to each candidate, including but not limited to skill set, years and depth of experience, education and certifications, competitive benchmarks, scope of responsibility, market dynamics, geographic location, and respective state’s salary threshold for exempt employees. At Wpromote, pay ranges are subject to change and are based on specific market medians for similar jobs according to third-party salary benchmark surveys. Individual pay within that range can vary due to skills, experience, and available budget. The total compensation package for this role will include benefits (listed above). *This position may be performed remotely in most states within the US, with some exclusions **While this role offers the flexibility to work remotely, we have office hubs in Los Angeles, Chicago, and New York, where you can join in on learning and development opportunities, fun events, take advantage of a space to work, and collaborate in person! ***This position is not eligible for immigration sponsorship Important Notice: Beware of Job Scams Wpromote recruiting communications will only be sent through our official channels via wpromote.com email addresses. If you see a posting elsewhere that is not reflected on Wpromote.com/careers, it may be a fraudulent posting. We do not require payment or fees during the hiring process nor do we request sensitive information, such as Social Security numbers or payment details. Please safeguard yourself against possible scams and contact us if you encounter any suspicious activity. #LI-JJ #LI-Remote You Will Be • Managing a select enterprise client accounts as both the main point of contact and Director support, providing proactive and consistent client outreach and communication • Executing day-to-day responsibilities including: • Weekly or bi-weekly reporting, monthly reporting, and/or QBRs • Recruit and onboard new partners to your clients’ programs • Identify and execute paid placement campaigns from start to finish • Interfacing with relevant affiliate networks to coordinate aspects of program management and engaging in regular communication with affiliates to foster growth • Lead and launching any potential network migrations • Developing relationships and socializing affiliate strategies across a diverse portfolio of clients, advancing strategies/objectives for select clients • Establishing a strong understanding of client needs, solve complex challenges using subject matter expertise, drive process improvements, and strengthen client relationships • Confidently navigates difficult client questions and responds credibly, can provide team with support on calls/in person during these conversations • Assessing competitive landscape and providing recommendations, opportunities, suggestions, and education to clients and internal teams • Continuously refining and updating the training process and materials for new hires. • Identifying areas of internal cross-sell and present recommendations to clients, working with internal teams on next steps and partnering with clients through the cross sell process • Leading Affiliate Marketing-related discussions and partaking in internal or public speaking opportunities • Maintaining sufficient knowledge of core digital marketing channels, including influencer marketing, paid media, and earned/owned media • Assisting sales team on audits, decks and pitches for prospective Affiliate Marketing clients • Improving business processes & workflows to enable better collaboration & efficiency between account managers, clients, and business units • Spearheading development of new department deliverables based on Affiliate Marketing industry evolution and opportunities • Supporting the Affiliate business unit leader and upper directorate in reporting to the SVP of Paid Media and other upper executives on key client service pillars: same-store growth, retention, new business, and partnerships • Identifying critical client/account issues and escalate them to appropriate executives in a timely manner • Anticipating the needs of the Affiliate business unit leader, upper directorate and the SVP of Paid Media by providing concise, actionable information on account opportunities • Overseeing high-profile accounts to stay current on applicable technology, tactics, and account obstacles • Testing and learning new strategies, features, and platforms and share findings with the Affiliate Marketing department • Utilizing AI-enabled tools, automation, or reporting You Must Have • 6-8 years of experience working in Affiliate Marketing, comprising media campaign strategy within an agency/client environment • Extensive experience developing, optimizing, analyzing, and reporting on Affiliate Marketing campaigns for a diverse range of clients and verticals (Ecom/retail, subscriptions, international and B2B) • Experienced with affiliate networks such as Impact, CJ, PepperJam, AWIN, Partnerize, etc. • Experienced with insights data, partner performance, and key trends to inform the development of strategies and plans • Strong working experience running regular and ad hoc reports to hone in on data that demonstrate areas of opportunity to grow and optimize client affiliate partnerships, with an emphasis on forecasting • Bachelor’s degree or related four-year degree or relevant experience Compensation Additional Information Wpromote is committed to bringing together individuals from different backgrounds and perspectives, providing employees with a safe and welcoming environment free of discrimination and harassment. We strive to create a diverse & inclusive environment where everyone can thrive, feel a sense of belonging, and do impactful work together. As an equal opportunity employer, we prohibit any unlawful discrimination against a job applicant on the basis of their race, color, religion, gender, gender identity, gender expression, sexual orientation, national origin, family or parental status, disability*, age, veteran status, or any other status protected by the laws or regulations in the locations where we operate. We respect the laws enforced by the EEOC and are dedicated to going above and beyond in fostering diversity across our workplace. Applicants with disabilities may be entitled to reasonable accommodation under the terms of the Americans with Disabilities Act and certain state or local laws. A reasonable accommodation is a change in the way things are normally done which will ensure an equal employment opportunity without imposing undue hardship on Wpromote. This employer participates in E-Verify and will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S. If E-Verify cannot confirm that you are authorized to work, this employer is required to give you written instructions and an opportunity to contact Department of Homeland Security (DHS) or Social Security Administration (SSA) so you can begin to resolve the issue before the employer can take any action against you, including terminating your employment. Employers can only use E-Verify once you have accepted a job offer and completed the Form I-9. For more information on E Verify, or if you believe that your employer has violated its E-Verify responsibilities, please contact DHS.