Growth Product & Business Analyst

About AllTrails AllTrails is the app for exploring the outdoors. We help people spend more time outside by connecting them to their next adventure. Home to the world’s largest outdoor community, with members and trails around the globe, you can find AllTrails in the Apple App Store, Google Play Store, and at alltrails.com. Every day, our team works to get more people outside and help our members have better experiences on the trail. We lead with our values–positivity, innovation, humility, adaptability, inclusivity, and stewardship–in everything we do. Join us! This is a U.S. based remote position. While this role does not require in-person attendance, we have a strong preference for candidates based in or near one of these cities: San Francisco CA, Portland OR, Seattle WA, Denver CO, and New York NY. Being in one of these cities creates opportunities to connect with teammates through Trail Days, co-working sessions, and local gatherings while still having the flexibility to work remotely. San Francisco employees are highly encouraged to come to the office one day per week. About The Role AllTrails is looking for a Growth Product & Business Analyst hybrid to help inform our strategy and grow our business by proactively generating insights that identify new opportunities, guiding how we iterate on existing features to drive business outcomes, and partnering with product managers & finance analysts on their day to day launches and ops. This role will report to an Analytics Lead, and will partner closely with product managers, finance analysts, engineers, and marketers, to uncover new ways of scaling AllTrails growth. Due to high candidate volume and to ensure our hiring team has sufficient time to give every application the attention it deserves, we have set a closing date of September 17th for this position. What you’ll be doing Break down complex business and user behavior problems to uncover actionable insights that move core metrics. Partner cross-functionally with Product, Marketing, and Finance to execute in-depth analyses and inform strategic decisions. Design, launch, and analyze A/B experiments and growth initiatives to optimize user conversion and retention. Standardizing business performance reporting metrics based on key objectives and collaborating cross functionally to drive alignment and consistency in measurement Proactively monitor relevant KPIs, flagging potential performance improvements to the team early and often, and keeping the team informed of progress Identifying technical and strategic gaps in our analytics infrastructure and recommending solutions What you bring 2+ years of work experience in analytics, data science, finance, or other quantitative domains, specifically financial, product and / or user behavior analysis for B2C teams Understanding of A/B testing or experimentation and incrementality concepts Proficiency in pulling and joining large data sets with SQL and performing analysis using tools such as Python, R, or Excel Proficiency in designing and building dashboards with tools such as Looker, Tableau, or Amplitude An understanding and excitement in building out optimized tables and views in a Data Warehouse/Marts Strong attention to detail, analytical, and a problem solver Strong communication skills, including the ability to persuade and inspire, a knack for breaking down complex concepts, and a proactive attitude towards knowledge sharing Bonus points Bottoms-up, cohorted subscription revenue experience B2C mobile subscription software or internet company experience Startup experience or experience working at a company that has scaled quickly Experience with dBT, Dataform, Looker, Amplitude, Jira, Confluence, Coda, and/or Github Passion for the outdoors Perks & Benefits Competitive and equitable compensation, including ownership through equity and performance-based bonuses Comprehensive health, dental, and vision coverage to support your physical and mental well-being Unlimited PTO in addition to company holidays Dedicated time once a month to test and improve our product through company-wide no-meeting days Fully paid parental leave to birthing and non-birthing parents 401k Match & access to financial wellness resources through Origin Remote work stipend to help you design a comfortable and productive home office Annual learning stipend to invest in your long-term professional growth and skills Exclusive discounts on our subscriptions and merchandise for you and your friends & family An authentic investment in you as a human being and a professional—we value your identity as much as your output $85,000 - $110,000 a year The salary range listed reflects the base pay range for this position across all U.S. locations where we are hiring. The final salary offered will be based on the candidate’s experience and skills and will meet or exceed any location-specific minimum salary or exempt-status threshold required by applicable federal, state, or local law. Nature celebrates you just the way you are and so do we! At AllTrails we’re passionate about nurturing an inclusive workplace that values diversity. It’s no secret that companies that are diverse in background, age, gender identity, race, sexual orientation, physical or mental ability, ethnicity, and perspective are proven to be more successful. We’re focused on creating an environment where everyone can do their best work and thrive. Offers of employment are contingent upon the successful completion of a background check. AllTrails will consider all qualified applicants, including those with arrest and conviction records, in a manner consistent with all applicable laws, including the Los Angeles Fair Chance Initiative for Hiring Ordinance, the San Francisco Fair Chance Ordinance, and the New York City Fair Chance Act. AllTrails participates in the E-Verify program for all remote locations. By submitting my application, I acknowledge and agree to AllTrails’ Job Applicant Privacy Notice. All official recruiting communications from AllTrails will come from an [email protected] email address. Please review sender details carefully, and do not engage with anyone asking for payment or sensitive financial information as part of the hiring process. We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.